The EQUS Group, Inc.

EQUS Group, Inc.
The Science of Technology Marketing™

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EQUS Quick Test

EQUS has designed a quick and cost effective method for our clients requiring fast survey turnaround. You provide us with 20 close-ended questions to enable quick fielding with target audiences and we provide you with data within two weeks.

The EQUS Exclusive invitation-only respondent databases contain strongly targeted participants, with selection based on various demographic and psychographics profiles. In addition to questions provided by you, key demographics are captured for future reference and a report outlining all data is delivered with the final report.

Why quick test?

This program gives you the opportunity to quickly execute survey data collection efficiently and cost-effectively. EQUS Quick Test is used for a variety of needs, including:


Testing of market campaigns prior to launch
Quick understanding on a particular demographic or sub-demographic prior to designing a campaign
Testing of positioning frameworks or positioning statements
A/B testing of alternate campaign themes or executions



 

Begin EQUS Quick Test
Click to begin your Quick Test

Program Details

Methodology

Online survey and data collection
Sample Size: 150
Number of Questions: 20 max.
Format: Close-ended, multiple responses

Sampling frame: Quantitative Nationwide or International if requested (additional fee for translation costs)

Examples of question types: Multiple response, ranking, rating, preference, Likert scale

Deliverables

Output consists of a Power Point-based report including key metrics, analysis and implications. Backup files are also provided in .xls format.

Turnaround Time

Two weeks from receipt of final questions.

Fees
Starting at $15,000 (USD) Consumer, $18,500 (USD) SMB


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