Silicon Valley Research Group Inc. Completes Several Major Studies on Internet Security
Data provides Silicon Valley Research Group Inc. with domain expertise in this critical IT area
Seattle, WA - September 10, 2003 – Silicon Valley Research Group Inc. (www.siliconvalleyrg.com), a premiere marketing research and strategy development firm for technology products and services, today announced is has completed several major studies on an area of mounting concern for information technology managers: Internet security.
The studies showed that security issues are top-of-mind for IT managers globally and pervade most enterprise infrastructure. Even if a corporation is selling a non-security product, an engineering solution for internet security will give IT managers piece of mind, and is considered by them to be critical to the success of any online enterprise. Silicon Valley Research Group Inc. determined that important triggers of concern throughout the IT community were online security post Sep 11, 2001, recent and aggressive virus and worm attacks, and a general awakening by the public and industry on the openness and vulnerability of the Internet and corporate networks. IT managers interviewed by Silicon Valley Research Group stated that they believed major opportunities abound for company’s providing technological solutions that answer their concerns. The most lucrative markets identified are financial services and healthcare.
Another approach to internet security is legislation. Unfortunately however, attempts to legislate security are seen to be like trying to control the weather--we may know what we want, but our ability to influence events has severe practical limits. Unlike other areas (such as privacy policies) where legislation could establish rules which most firms and individuals could understand and implement without undue complexity or haziness, computer security is a very different sort of beast. Al Nazarelli, President and CEO of Silicon Valley Research Group Inc., called the study results an indication of the growing opportunity for companies who offer or are developing Internet security solutions. “IT managers clearly stated their concerns about Internet security, and their willingness to be receptive to those (companies) offering solutions”, said Nazarelli. “The marketplace is hungry for security related products and services that meet individual company needs.”
About Silicon Valley Research Group Inc.:
Based in San Jose, California and with regional offices in Seattle, Washington and Vancouver, Canada, Silicon Valley Research Group Inc. is a global marketing research and strategy development firm focused exclusively on technology. Founded in 1994, the firm is supported by an outstanding research team of analysts with in-depth technology industry experience. Silicon Valley Research Group Inc. is distinguished in the high-tech industry by its analysts' in-depth knowledge of the technology market as well as their advanced research methodologies that can obtain hard-to-get data and their ability to deliver unequalled insight into the technology market dynamics. Corporate clients that have and continue to rely on Silicon Valley Research Group research for planning marketing campaigns and strategic initiatives include technology industry leaders such as Acer, Altera, Macromedia, Microsoft, and PMC-Sierra.
For more information:
Bob Sandler
EQUS Group Inc.
pr@siliconvalleyrg.com